If you consider applying you have to count on that anyone on your server, former guildies and friends as well as possible enemies you’ve made on your way, will be able to read it and react on it.
Advantages of openness
So, how should you regard this habit of open applications? What are the reasons for it?
If you see it from the guild side, the future employer, it’s quite handy to keep track of your appliances. You get a good overview and can easily see which ones have been handles and which are in pipeline. The whole guild can take part in the process and add comments if they know the wanna-be-guildie. Everything is transparent, which shouldn’t hurt as long as the applicant is honest about himself. If the person is lying on some point it’s less likely that he’ll get away with it.
From the applicants point of view, reading what other have written and seeing how they were received by the guild, will give you a lot of information. Judging from who was accepted and who wasn’t, you can get a good picture about your own chances to pass and make an informed decision if you meet the requirements or if you’re just wasting your time applying.
Advantages of secrecy
What about the other way round? Are there advantages in offering people the possibility to apply to a guild away from the public eye, by sending an e-mail? I think there are.
From the guilds perspective you don’t risk that candidates will be inspired and more or less copy previous successful applications. People will be forced to think for themselves and make an effort of their own applying, especially if you have some questions which are open in their character, not only the yes/no-sort of questions.
Another point is that you won’t miss applications from players who for some reason wish to be discrete about their plans to switch guilds. You don’t add the unnecessary obstacle of publicity.
For those applying I think most will appreciate not having to expose themselves to the public. It can feel pretty awkward “selling” yourself with other readers; it can easily be regarded as gloating. Maybe you’re not quite finished yet with your old guild and feel guilty showing the world you’re applying for something else. (That said I DO think that it’s best for everyone if you can leave your current guild before you’re applying to a new one.) And what if your application is denied? It’s a lot easier to cope with if you don’t have to inform the world about your failure.
A solution
If you sum it up I’d personally vote for the second, discrete strategy for guild recruitment.
But you can ad a twist to it to make it work a little better and involve the guild, without exposing the applicants to anyone on the server. This is what we’ve done recently in my guild. From now on the applications will be published on guild forum, which only is available to guild members. In this way guild members who have valid information will be able to comment and thus help the officers to take a wise decision.
Another advantage about this is that not only the officers, but the whole guild, will know a little bit more about the newly arrived team members. It will make the process of getting to know them smoother.
The only thing to remember is to take away the thread of evaluation once the applicant is let into the guild. If there have been discussions for and against the candidate, there’s no reason to let him or her read about it, once the decision has been made.